Peak Season Success with CSG 3PL – Driving Efficiency and Growth for Clients

CSG 3PL, a Australia-based third-party logistics provider, leveraged its 20+ years of expertise to navigate the demanding November–December 2024 peak season. With a 35,000sqm warehouse and advanced logistics systems, CSG 3PL supported eCommerce and wholesale clients through record-breaking demand while maintaining operational excellence.

During this period, the demand for 3PL services surged due to major sales events like Black Friday, Cyber Monday, and the Christmas season, with clients relying on CSG 3PL for timely and accurate fulfilment.

Challenge

The November–December 2024 peak months presented several challenges:

Record-Breaking Demand: Daily orders increased by 200%, peaking at 25,000 orders processed in a single day during Black Friday week.

High Operational Pressure: Fulfilment required balancing speed, accuracy, and customer expectations.

Resource Management: Ensuring adequate staffing and optimising infrastructure to manage the surge.

Solution

CSG 3PL implemented targeted strategies to overcome these challenges:

Technology Enhancements:

• • Upgraded their Warehouse Management System (WMS) to handle real-time order updates and improve inventory tracking.
  • Enhanced ERP functionality to process orders 50% faster than the previous peak season.
  • Deployed automated packing machines capable of packing up to 1,200 orders per hour, streamlining the workflow.

Efficient Pick and Pack Model:

• Introduced a specialised pick-and-pack strategy, increasing warehouse efficiency by 60%.

Scalable Operations:

• Hired 20 additional seasonal staff, bringing the total workforce to over 50 employees during peak times.

• Split working shifts and extended operational hours to accommodate the surge, including weekends and public holidays.

Innovative Solutions:

• Implemented inventory forecasting tools with a 99.5% accuracy rate, reducing stockouts and overstocks.

Team Collaboration:

• The IT and warehouse teams played a pivotal role, maintaining 99.8% system uptime throughout the peak months.

Results

CSG 3PL achieved outstanding results during the 2024 peak months, ensuring client success and operational efficiency:

• Client Growth: Most eCommerce clients reported a 35% year-on-year increase in sales during the peak season.
• Fulfilment Accuracy: Maintained a 99.6% order accuracy rate, exceeding industry standards.

• Operational Capacity: Successfully processed over 1200,000 orders across November and December 2024.
• Customer Satisfaction: Achieved a 4.7-star Google Review rating, highlighting exceptional service quality.

Testimonial

“The November–December 2024 season was our biggest yet, and CSG 3PL exceeded all expectations. Their technology-driven approach and dedicated teams helped us achieve record sales while keeping fulfilment fast and accurate. Their support has been a game-changer for our business.” – Feedback from an eCommerce client

The November–December 2024 peak season was a milestone for CSG 3PL, showcasing their ability to handle high-pressure logistics while driving client success. By leveraging advanced technology, enhancing team capabilities, and maintaining accuracy and speed, CSG 3PL ensured their clients thrived during the busiest months of the year.

This case study underscores CSG 3PL’s commitment to operational excellence and innovation, making them a trusted partner for eCommerce and wholesale businesses navigating peak demand periods.